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Three Essential Intangibles of Tech Consulting Marketing Plans

Three Essential Intangibles of Tech Consulting Marketing Plans

Tech consulting firms need marketing plans to accurately frame their marketing execution. The plan is a tangible roadmap that leads to the marketing results your firm needs to prosper. The marketing plan can also provide firm leadership with important intangibles too. These intangibles, the 3 C’s of Marketing Plans, offer context to the marketing plan and are revealed in this article.

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We help technology services organizations grow by putting into action a marketing system containing the right balance of strategy, technology, process, and expertise that will get results.

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