by David Smith | Jun 1, 2016 | Marketing Execution, Marketing Strategy
These are common questions that are asked when owners begin to consider the development of a marketing strategy. 1. Where can I find more information about marketing strategy? John Jantsch at Duct Tape Marketing is the absolute expert on small business marketing. His...
by ValensPoint | Aug 3, 2015 | Marketing Strategy
It’s not only big companies that need a marketing strategy; your startup cannot be without one. Just like a business plan, a marketing strategy will help you focus on where and how to spend your resources. While it cannot guarantee success, it does provide a clear...
by ValensPoint | Jul 14, 2015 | Marketing Execution, Marketing Strategy
Every small business can benefit from periodically updating their current marketing strategy. Some strategies may need a tweak, and some may need to start over from scratch. Refining your strategy helps you get better results and reduces the chance you will waste your...
