by David Smith | Oct 6, 2023 | Marketing Planning
Evaluating 2023 Marketing Performance By David Smith CXContentMarketing Q4 has arrived, and I’ve proclaimed October “National Marketing Plan Procrastination Month.” Every tech consulting leader and marketing director I know recognizes they are “on the clock” and need...
by David Smith | Jan 29, 2020 | Marketing Execution, Marketing Strategy
Three Essential Intangibles of Tech Consulting Marketing Plans By David Smith Marketing Plans Marketing Execution The marketing plan of a tech consulting firm frames the marketing goals and activities. The plans include the measurable objectives of the...