by Debra Mendes | May 13, 2014 | Financial, Marketing Execution
Growing revenue and customers may be the “standard” marketing goals of almost every business at a high level, but your business will have your own unique interpretation of these goals and objectives that are specific to your business and how you operate. Monitoring...
by Martin Steinhobel | Apr 1, 2014 | Financial
On some level, we all recognize that we will leave our businesses some day. While you may not yet have a vision for the second half of your life, you do understand that the exit from your company is likely to be the largest financial transaction of your life. Does it...
by Martin Steinhobel | Mar 25, 2014 | Financial
In order to sell your business you need to understand its value. A proper valuation is essential if you are going to gift any ownership to children or family members, or are going transfer any ownership in the form of options or stock grants to key employees. Your...
by David Smith | Jan 1, 2014 | Execution, Financial, Inbound Marketing
There is no “right” answer for setting your marketing budget. The growth, competition, industry and the life phase of your business will all have to be considered. New, growing, and highly competitive business will have to invest more into all aspects of their budget...
by Martin Steinhobel | Apr 7, 2013 | Financial, Marketing Strategy
In planning an exit you have to establish three key objectives: When do you want to exit? How much do you want from your business? Who do you want pass your business on to? You may well have other objectives, most business owners do, but all need to address these key...
by David Smith | Jul 2, 2012 | Execution, Financial
The financial performance of your business is one of the pillars of a sound business and a primary component of what makes your business attractive to others. Increased profitability demonstrates solid management and creating repeatable processes helps you achieve...
