Growth Department

Relax.  Let Valens Point be your marketing department.

Strategy + Execution = Results.

How it works

Technology consulting companies are faced with two competing demands: mastering your craft to serve your customers and determining how to effectively be marketing your firm to get new ones.

Online marketing, content marketing, SEO, website design, reputation management and social media are all changing at an accelerating pace.  There are more tools, more plates to spin, and more choices to make.
It can be overwhelming and confusing, especially when all you want is to serve your customers.

Your marketing department is an integrated set of components working in unison. Our team will work with you and your staff to define the right strategy and implement a system for consistent execution.

3

ONE
Define a unique marketing strategy
for your business.

3

TWO
Document a plan of action, calendar, and budget for your marketing.

3

THREE
Execute your marketing plan, including lead generation campaign.

 

Your unique marketing strategy is constructed from understanding your ideal customer, developing a strong core message, ensuring brand consistency, identifying beneficial content, selecting the appropriate channels, illuminating your difference, and choreographing a customer experience that will attract, convert, and retain the customers you want.

A marketing plan, calendar, and budget are developed and presented to you for approval. You remain in control.

Consistent execution is carried out by a team of experienced marketers. We handle content development, social media, contact capture and management, lead generation and lead nurturing.

Benefits

  • A strategic approach to marketing success
  • Consistent execution
  • Accountability
  • A dedicated Marketing Director
  • A deep bench of marketing professionals
  • Continuous evaluation and improvement
  • Deep experience in technology consulting
  • Lower cost/overhead compared to hiring  a team
  • Defined plan, calendar, and budget

The Growth Department Includes:

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Directory Management

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Marketing Strategy

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Editorial Calendar

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Key Metrics Reporting (Ongoing)

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Keyword Content Plan

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Social Media Posts
(60 Per Month)

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Marketing Material

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Lead Gen Playbook

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Review System

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Brand Guide

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Email System

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Review Meetings (Monthly)

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Referral Playbook

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Content Posts
(4 Articles Per Month)

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PR Playbook

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Website (New WP)

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PPC & Ad Playbook

Not your style? Compare all of our packages!

Basic

Growth

Complete

Featured Testimonial

“Knowing we don’t have to spend time or worry about marketing helps us focus on our prospects and customers.”

Hans Otharsson

COO, Open Legacy

Want to chat?

We’re here to help. Schedule a free consultation with a marketing expert today!

Contact Details

We would love to hear from you!

1818 Library Street
Suite 500
Reston, VA 20190

256 405 4346

info@valenspoint.com

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About Valens Point

We help technology services organizations grow by putting into action a marketing system containing the right balance of strategy, technology, process, and expertise that will get results.

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