Strategy + Execution = Results.
How it works
Online marketing, content marketing, SEO, website design, reputation management and social media are all changing at an accelerating pace. There are more tools, more plates to spin, and more choices to make.
It can be overwhelming and confusing, especially when all you want is to serve your customers.
Your marketing department is an integrated set of components working in unison. Our team will work with you and your staff to define the right strategy and implement a system for consistent execution.
Define a unique marketing strategy
for your business.
Document a plan of action, calendar, and budget for your marketing.
Execute your marketing plan, including lead generation and customer retention campaigns.
A marketing plan, calendar, and budget are developed and presented to you for approval. You remain in control of approval.
Consistent execution is carried out by a team of experienced marketers. We handle content development, social media engagement, lead capture and management, and lead nurturing.
- A strategic approach to marketing success
- Consistent execution of lead gen and customer retention campaigns
- Responsibility and Accountability
- A dedicated Marketing Director
- A deep bench of marketing professionals
- Continuous evaluation and improvement
- Use of new marketing techniques and skills
- Deep experience in technology consulting
- Lower cost/overhead compared to hiring a team
- Defined plan, calendar, and budget
The Complete Department Includes:
Key Metrics Reporting (Ongoing)
Lead Gen Playbook
Social Media Management
CRM & Marketing Automation
Lead Conversion Playbook
PPC & Ad Playbook
Event Planning and Execution
Not your style? Compare all of our packages!
“We brought Valens Point in to pull together our services marketing strategy including setting short and long term goals, branding, offering definition, and visibility in the world of social media. The result– a return on investment by 250%. With clear customer messages, achievable but challenging objectives, and marketing tools in place, TOP Step Consulting is on the path to success!”
We would love to hear from you!
12110 Sunset Hills Road
Reston, VA 20190
256 405 4346
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About Valens Point
We help technology services organizations grow by putting into action a marketing system containing the right balance of strategy, technology, process, and expertise that will get results.